14Dec

Rentons Christmas Label Customisation with Maybe Sammy

By Isabella White | 14 Dec 2022 |

Christmas Label Customisation with Maybe Sammy

Name: Rentons Labels
Address: Suite 1, Unit 3, 2 Burrows Road South, St Peters, NSW, 2044, AU
Telephone: (02) 9160 4511

_{Isabella White | 14/12/2022}

Image of Maybe Sammy Cocktails personalised for Christmas

Here at Next Future Group, we wanted to create something incredible for our Next Printing, Packaging Labels and Rentons Labels customers this Christmas. It had to be one of a kind, something as unique as our customers whilst also celebrating the spirit of Christmas in Australia.

The Gift

We partnered with one of our amazing clients, Maybe Sammy (voted one of the best bars in the world) to create a worthy concoction. Taking on board our brief to create a-one-of-a-kind gift for our one-of-a-kind customers, the team at Maybe Sammy were inspired! They suggested producing a bespoke cocktail just for Next Group customers, a mix that was not available at their fabulous bar or online! How could we resist?

The creative crew at Maybe Sammy, in conjunction with Next Printing, Packaging Labels and Rentons Labels set about crafting this unique tipple to encapsulate the essence of an Aussie Christmas – summery and fresh! The result is a delicious rum-based cocktail combining sweet papaya with a refreshing spritz of lime.

Image of Maybe Sammy Cocktails tilted to right

The Customised Label

We wanted to use the customisation technology at our disposal to produce a label that was unique to every one of our customers - think personalised Coca-Cola and Nutella bottles and you’ll get the basic idea.

We designed a graphic that contained the brand colours of our clients. We then used specialised software to randomise the location of each brand colour, making one label completely different from the next. A unique product with a unique label to celebrate the individuality of every customer.

The label itself was printed on Rentons Premium, a stock developed in-house which invokes the look of high-end uncoated paper with a foiled effect. We achieve this without the need for expensive set up costs.

Image of Maybe Sammy Cocktails laying together

Image of Maybe Sammy Personalised label being applied to bottle

Image of Maybe Sammy Cocktails lined up in a row

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Rentons Christmas Label Customisation with Maybe Sammy

By Isabella White | 14 Dec 2022 |

Christmas Label Customisation with Maybe Sammy

_{Isabella White | 14/12/2022}

The Gift

The Customised Label

_{Isabella White | 14/12/2022 |}

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